Keyword : Reporting .Islamic Banking .Media .Managing. Manipulating
Author(s) : Clementina O. Okafor & Chukwuemeka Chiaha
Abstract :
Opinions are divided on the way and manner the Nigerian mass media covered the controversial proposed Islamic banking scheme of the Central Bank of Nigeria. Many argue that the media especially the print manipulated the crisis to achieve economic, political and religious gains. To some others, it was a normal report. Based on this, the researcher initiated this survey to find out what the audience of newspapers feels about the way newspapers reported the controversial scheme. In conducting this study, the research employed the survey method to generate quantitative data from readers in North-Central Nigeria who formed the study population. Taro Yamani formula was used to draw a sample from population of the study which stood at 18963717. At the end of the analysis, the findings revealed that readers in North-Central zone were always exposed to newspapers’ reports on Islamic banking scheme. It was equally found that majority of the respondents perceived the reports as both inadequate and biased. Finally, it was found that the reports were influenced by religion.
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