Keyword : Traditional, Information mechanism, Ibani Nation, Opobo kingdom
Author(s) : UKAEGBU, MICHAEL IBE, PhD., PATIENCE T. JAJA And WOKOMA, SOLOMON INNOCENT
Abstract :
The study examined the traditional information dissemination mechanisms in Ibani Nation in Opobo kingdom. In Opobo kingdom, information is spread and disseminated in various forms with different mechanisms depending on the objectives and purpose to be achieved. The objectives of the study includes: to find out the traditional information dissemination mechanisms utilized in Ibani Nation, how effective the traditional newsman deploys traditional information disseminations tools in disseminating information to the Ibani people of Opobo Town and also to find out other ways to improve the traditional information mechanisms used to inform the residents of Opobo Town. The study adopted the survey design and multistage cluster sampling technique to choose the wards and sections from where 398 respondents were purposively selected from a population of 214,700. The study anchored on Social Categories theory. A total of three hundred and ninety-eight (398) copies of questionnaire were administered out of which two hundred and sixty-two (262) copies were correctly and completely filled and returned. Findings of the study revealed that traditional information dissemination tools are very effective in Opobo Kingdom using the traditional newsmen, a vibrant and energetic young man who can sound the tool or instrument longer enough to stir up and attract the attention of the listening public and can transverse the nooks and crannies of the town. The study recommends that Information issuing authorities should ensure that the traditional information dissemination tools are new and properly maintained to ensure efficiency, and should be utilized not minding the spread and proliferation of social media, and for traditional newsmen to be trained in language interpretation and provided with mobility such as bicycle/motorcycle to assist in carrying out information services. Also, they should be inculcated as part of the National Orientation Agency and be allowed to domicile in their village
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